1. Launch or Update your website.
A website provides you with 24/7 access to your content, blog, store and or services. This is a great way to connect with your audience. If you are not currently online take your business online to increase sales. If your website IS currently online but you are not getting the ROI you are looking for, it may be time to review and update your site. Having a website that meets todays standards for cross platform compatibility, user friendliness and compliant with search can be the difference between having a bump on a log and having a valuable business asset that brings success to your business as well as to your clients.
2. Sharable Content for your blog
Creating infographics, eBooks and video as well as fresh content about your product and services can not only provide your customers and potential customers with information they are looking for, but it also demonstrates you/your business as an authority on the subject. Search engines value this very highly and you will see change in your valued search rankings as a result. Improve your chances of being found and recognized as a leader in your field by adding fresh content to your blog.
3. Create email newsletters that will be read and generate interest.
I hate getting all this “junk” email you say? Well 33% of email recipients open emails because of their subject line! Create compelling subject lines followed by interesting informative content and images to drive sales and traffic to your site. Connecting to your customers in this way helps to build a relationship and they will come to depend on you to provide the next clip of information they may be looking for.
4. Optimize your website to your specific audience.
Getting a “good” amount of traffic but its not necessarily converting? Looking for a better ROI? Maybe its time to optimize or re optimize your website to focus on your specific target audience. By properly optimizing your website to a focused group you will put your website in front of the very audience that is looking for you or your business.
5. There’s an app for that!
Looking for a more creative way to connect with your customers? Are many of your clients and potential clients on the go? Todays end users are more likely to be on their devices than their desktop computer, is your site mobile ready? Launching an app is a great way to engage your customers and set you apart from the competition.
At Infinite Design Marketing we provide full scope digital services from website to optimization. We can help you to take a deeper look at your online plan of action and help to take it to the next level. We hope you enjoy the times and materials we share each week with you to help you to grow your business and have a better online experience for your business and your clients.
Contact Infinite Design Marketing if you have any questions about how you can improve your website presence and start growing your business today!